We want small business success but life sometimes has a way of sinking our plans and raining on our parade. There is no way to avoid the throws of life however if you can keep a calm head and plan for the inevitable curve ball you can still have the success you want. Businesses can be like a ship sailing on the ocean of the market and its your job as the captain to guide the ship along its course. Sometimes you may need to change directions or modify the ship entirely to handle the rough waters. Your business plan and strategy must be flexible enough to handle the rapid and sometimes violent changes in the market. As the captain you can create a business plan to move with the changes around you and fortify your ship against the unknown seas ahead. Below is a great guide to help your small business handle the challenges that lay ahead. Check it out after the jump.
Archive for the ‘Help’ Category
Sail To Small Business Success
June 4th, 2014The Case For Organic Community Building
May 30th, 2014
Building an organic community is the goal for many companies in today’s digital marketing environment. Getting more likes, shares, and comments is the goal and many have attempted to buy this kind of engagement. Creating content to go viral and adding more followers can become something of an unhealthy obsession that can cloud judgement and lead some to down a slippery slope. When your focus becomes solely fixed on adding likes, followers, comments instead of communicated with a real audience you start to loose the purpose of digital marketing. Your messages are only effective if your online community is made from legitimate human followers. Don’t fall into the ego trap by buying a online community. Instead cultivate a real organic community through hard work and consistent content.
Selling Your Ecommerce Business: How To Calculate What It’s Worth?
May 28th, 2014
The explosion of ecommerce has created an emerging ecommerce business for sale market where internet entrepreneurs are now able to sell their ecommerce businesses to hungry buyers looking for cash producing online assets.
Drawing on their vast experience valuing ecommerce businesses, our friends over at Digital Exits have created this Ecommerce Business Valuation guide Infographic. If you are considering buying or selling an ecommerce business this guide should give you a great grasp on what businesses are selling for at the moment and what your ecommerce business could potential be worth.
Guest post by Paul Garcia
Memorial Day Sale
May 23rd, 2014
This weekend is Memorial Day and with it comes BBQs, pool side drinks, and of course the Memorial Day Sale promotions. This weekend is destined to be filled with fun times, good friends, and great sales. No doubt your favorite brands have already started advertising their special sales for the holiday and if you are in business you should join the party. Selling your products online using Wazala allows you to create your own Memorial Day Sale promotion and take advantage of the holiday weekend.
Brand Building In Four Steps
May 23rd, 2014
It has been said that your brand consists of these three characteristics; the collection of work completed, the interactions you have with others, and the personal mission of your company. Building a solid brand will need to include strategies that focus on all of these characteristics. Below are four basic step to build you brand. Take a look.
Starting A Small Business?
May 21st, 2014
Planning on starting a small business? The idea of business ownership is as American as apple pie. Business ownership and independence are the foundation of the American dream. We want to have these freedoms and become successful but how do you start a business in the first place? The above infographic is a great place to start. Check it out and get going. Happy selling from Wazala.