It can happen to any business at any time. It will more than likely happen to your business at some point. Something will go wrong. It could be your servers crashing, your power going out, or your even your supplier’s fault. In any case, it pays (literally) to be prepared. Here are a few tips on making sure your business is ready for whatever storm may come its way. Read the rest of this entry »
As we move forward into the new year, it is important to not only focus on attracting new customers, but to focus on keeping those customers once they bite. Here are a few tips on providing an incentive for customers to stick with you for the long haul. Read the rest of this entry »
Ooooooh something is in the air! Can you smell it? I can’t, because I’m stuffed up as a turkey right now, but I’m sure it smells super romantic! Lovers and lonely hearts be warned, Valentine’s Day is quickly approaching! Â So how can your eccomerce site take advantage of the big day? Â Here are a few tips to help your business feel the love. Read the rest of this entry »
You’ve got a website and you spent time and money deciding on the right shade of cotton candy red for your background and it looks delicious! You add your Wazala store, and although it’s, nice and clean you wish to tweak some colors, add some flavor and make it your own! Guess what.. YOU CAN! Read the rest of this entry »
A customer is on your ecommerce site. They have put items in their cart. They obviously are interested in what you have to offer. Now all they have to do is purchase. Suddenly, something disastrous occurs. They leave your site, leaving an abandoned shopping cart and a looming question in your mind. What deterred them from making a purchase? According to a study by leading Customer Service Management (CEM) firm, these are the top three reasons why someone might leave your site just minutes from buying. Read the rest of this entry »
So things haven’t gone your way lately. Times are tough and your business seems to be on a downward spiral for which there is no reprieve. You are close to, or in the process of shutting down. The thought of just throwing in the towel has crossed your mind, but you may still have a few more moves to play, and you know that the way in which you play, could either save or condemn your business. So what actions should you take and what actions should you avoid entirely? Here are a few pointers on what to do, and what not to do when your business is stuck between a rock and a hard place. Read the rest of this entry »