Archive for the ‘Business’ Category

Using Twitter to Market Your Online Store

August 18th, 2011

A Twitter presence for a business can vary based on your goals. As an online business, your main focus should be acquiring new customers, supporting those you captured and building upon your brand’s image.
Today we will discuss the available resources Twitter offers to boost your online sales, keeping your followers happy and develop a good strategy to follow through. Read the rest of this entry »

Managing Your Facebook Page

August 4th, 2011

We recently added a promote page to help you get started on promoting your online store, mentioning proven methods and tools that you can use, such as Facebook. Today we’re going a little deeper on what it takes to create a Facebook Page and get started on attracting fans. Read the rest of this entry »

How To Market Your Online Store Without Spending Money

June 9th, 2011

For small businesses selling online in niche arenas, paid marketing may not be the best solution for getting the word out. Instead, save money and be more effective by targeting your market via platforms they are already engaged in, such as blogs, Quora, Facebook groups and Twitter hashtags. Take a look.. Read the rest of this entry »

Showcasing Your Products In Your Online Store

October 10th, 2010

Wazala’s clean look together with nice looking product pictures can give your store a much needed visual boost. Attracting customers to a product with pictures is sometimes a tough task, and making sure you have the right pictures can make all the difference in capturing those impulse buyers. This article will showcase some of the steps you can take to visually showcase your products in a clear and attractive way within your Wazala online store. Read the rest of this entry »

Add a Custom Domain to Your Wazala Store

September 10th, 2010

“The beginning of wisdom is to call things by their right names.”
— Chinese Proverbs

Hosted e-commerce platforms almost all give you a unique URL. With us you get yourstorename.wazala.com as your stand-alone store that you can link to. You can even customize the look and feel of your store to make it your own. However, some of you are concerned about personal branding, and having the Wazala name in the URL may not be ideal. Well, now your store can be on your own domain name! Read the rest of this entry »